METHOD
Horizon
A structured executive decision process for growth beyond the
original application of your intellectual property.
Patent Portfolio
The asset as it stands today.
01
Opportunity Discovery
Where else the invention already applies.
02
Market Evaluation
Size, timing, and buyers in each market.
03
Strategic Prioritization
Rank the options against fit and effort.
04
Commercialization Pathways
Model the routes the value could travel.
05
Executive Decision Support
The evidence leadership needs to choose.
Licensing
Grant rights,
retain the asset.
Strategic
Partnership
Share the risk,
reach market sooner.
Internal
Development /
Market Entry
Build and sell it
yourself.
Horizon does not assume the answer is licensing. It weighs every pathway,
then hands leadership the case for the strongest one.
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